Fashion, advertising, beauty - the daily bread of these two SOMI lateral thinkers and early millennials from Vienna. Through our years of experience in this industry we also put great importance into individuality and aesthetics. It is precisely this expertise that we have incorporated into our products and the SOMI brand. Only the best for you! So.
And with these words off you go on a journey of discovery on our site. Have fun combining and browsing. And never forget: Don't let them tame you! SOMI - Not just jewelry.
WHO WE ARE
“Practical, ready to hand, a statement - that's what I want!” Said the label designer's brain. Sure can do! The SOMI mask chains with extra benefit were born. With us you can put together your own style. Coordinate the SOMI mask chains with our layer necklaces or combine them with handpicked charms that you can individually clip onto the SOMI mask chain or wear individually. The options are limitless - just like you. Be wild, my child!
Just one more thing: We keep it simple. Bulky goods are cheugy. Our focus is on selected gems, which you can love all the more.
THE CREATION
E-MAIL:
hello@thesomi.com
The centerpiece of the pandemic - the mask - will continue to be stay us.
Still, we won't let individuality & style be taken away from us. That's why we founded SOMI.
In Japanese, SOMI doesn't just mean “beautiful” but also “idea”. And that's exactly what we had when we designed the not only fashionable outstanding, but also practical jewelry pieces.
From now on you can wear your mask casually around your neck and put it on quickly whenever necessary or you want to feel safer.
"BE yourself, no MATTER wha t! "
SOM I
Fuck it
Fuck it
SOMI